To summarize recent FINRA guidance on social media and digital communications published in Regulatory Notice 17-18.
The intention was to provide a brief summary of the recent FINRA guidance on social media and digital communications published in Regulatory Notice 17-18 along with previous guidance in Regulatory Notices 10-06 and 11-39.
The new guidance focuses on a number of areas of digital communications including text messaging, personal communications, hyperlinks and sharing, native advertising, testimonials and endorsements, correction of third-party content and BrokerCheck links.
Firms should review this new guidance alongside existing FINRA guidance and their current social media and digital communications practices. Where firms observe deficiencies in their existing practices, adjustments should be made before they find themselves the subject of a FINRA investigation, examination or enforcement action.
Practical explanation by experienced financial services lawyers.
Wirig, M.T. and Poorbaugh, K.S. (2017), "FINRA releases guidance on social media and digital communications", Journal of Investment Compliance, Vol. 18 No. 3, pp. 48-51. https://doi.org/10.1108/JOIC-06-2017-0030Download as .RIS
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