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Employee acceptance of online platforms for knowledge sharing: exploring differences in usage behaviour

Tuyet-Mai Nguyen (Department of Marketing, Griffith University, Brisbane, Australia and Department of Information and E-commerce, Thuongmai University, Hanoi, Viet Nam)
Ashish Malik (Newcastle Business School, The University of Newcastle – Central Coast Campus, Ourimbah, Australia)

Journal of Knowledge Management

ISSN: 1367-3270

Article publication date: 20 October 2021

Issue publication date: 5 September 2022

1301

Abstract

Purpose

This paper aims to examine the technology acceptance model’s applicability in understanding employees’ acceptance of online platforms for knowledge sharing in organisations. Specifically, this research explores gender differences in using online platforms for sharing knowledge at the workplace in an emerging market context and the role of individuals’ motivation in online platform usage in organisations.

Design/methodology/approach

A web-based survey was conducted in Vietnam with 290 responses from employees in the banking and insurance industries.

Findings

Both intrinsic and extrinsic motivations influenced the perceived ease of use, perceived usefulness and online platform usage for knowledge sharing. The results also confirm a significant influence of perceived ease of use directly on knowledge sharing behaviour using online platforms and indirectly via perceived usefulness. Regarding gender differences, perceived ease of use was more salient in women, while men considered perceived usefulness to a greater extent.

Research limitations/implications

This study provides a complete picture of gender, motivation and technology used for knowledge sharing in organisational settings.

Originality/value

This research has provided additional insight into the importance of gender and motivation in technology acceptance. By doing this, this study helps organisations capture the potential of valuable human resources for their competitiveness.

Keywords

Citation

Nguyen, T.-M. and Malik, A. (2022), "Employee acceptance of online platforms for knowledge sharing: exploring differences in usage behaviour", Journal of Knowledge Management, Vol. 26 No. 8, pp. 1985-2006. https://doi.org/10.1108/JKM-06-2021-0420

Publisher

:

Emerald Publishing Limited

Copyright © 2021, Emerald Publishing Limited

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