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Knowledge ecosystem of financial markets: a new perspective on alleviating the supply-demand contradiction of the rural finance in the post-COVID-19 era

Yimin Yang (School of Business, Hunan Agricultural University, Changsha, China.)
Yuefeng Su (School of Business, Hunan Agricultural University, Changsha, China.)
Lulu Yang (School of Business, Hunan Agricultural University, Changsha, China.)
Xiongwang Zeng (School of Business, Hunan Agricultural University, Changsha, China.)

Journal of Knowledge Management

ISSN: 1367-3270

Article publication date: 30 August 2022

Issue publication date: 12 January 2023

252

Abstract

Purpose

This paper aims to establish a systematic cognition to alleviate the supply–demand contradiction in rural financial markets from an integrated perspective of knowledge management and proposes the concept of rural financial knowledge ecosystem (RFKE) to encourage multifaceted solutions.

Design/methodology/approach

The authors qualitatively describe the process that the knowledge management dilemmas cause the supply–demand contradiction in the rural finance and further summarize a systematic methodology from three dimensions: the knowledge subject, the knowledge environment and the knowledge ecology.

Findings

The authors list four types of knowledge management dilemmas leading to the supply–demand contradiction in the rural finance, i.e. the weak knowledge sharing, the poor knowledge flow, the slow knowledge updating and the imperfect knowledge environment. Meanwhile, the RFKE model consisting of the ecological subject, the ecological environment and the ecological regulation is also presented.

Research limitations/implications

The role of knowledge management in improving the allocation of financial resources to various rural financial market participants (government, rural financial institutions, farmers, agricultural enterprises, etc.).

Originality/value

The authors creatively give the RFKE model, which complements and enriches the theory of knowledge management. Meanwhile, relevant management practices are urgently needed under the macro circumstance of the COVID-19 pandemic and the rural revitalization in China.

Keywords

Acknowledgements

The paper was supported by the National Social Science Foundation Project of China (Grant NO. 19BJY157). The authors thank them wholeheartedly for funding our research.

Citation

Yang, Y., Su, Y., Yang, L. and Zeng, X. (2023), "Knowledge ecosystem of financial markets: a new perspective on alleviating the supply-demand contradiction of the rural finance in the post-COVID-19 era", Journal of Knowledge Management, Vol. 27 No. 1, pp. 230-241. https://doi.org/10.1108/JKM-04-2022-0271

Publisher

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Emerald Publishing Limited

Copyright © 2022, Emerald Publishing Limited

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