The interrelationships between self-determined motivations, memorable experiences and overall satisfaction: A case of older Australian educational tourists
Journal of Hospitality and Tourism Technology
Article publication date: 5 July 2018
Issue publication date: 6 December 2018
The purpose of this study is to assess the relationships between older travelers’ self-determined motivations, memorable travel experiences and overall satisfaction with educational holidays. This study also examined the mediating effects of memorable travel experiences on the relationships between motivations and overall satisfaction.
An integrative model using a pre-post travel approach was used as the framework for this study. A total of 361 valid pre- and post-travel surveys were gathered from Australians 50 years or older who participated in educational tour packages.
Results found “personal development” and “learning” dimensions of intrinsic self-determined motivations were the main decision making factors for older adults to engage in educational tourism. “Learning” was the main driver to influence memorable experiences and overall satisfaction. Findings also revealed “local culture” and “excitement” dimensions of memorable experiences were found to influence their overall satisfaction with the trip. These two dimensions were found to be significant factors that partially mediated the relationship between intrinsic motivation (“learning”) and overall satisfaction.
This study contributed to developing a theoretical framework that assessed antecedents and outcomes of older adults’ motivations and travel-related behaviors.
本论文采用旅游前-旅游后的一体化模型作为理论框架, 使用来自澳大利亚年龄为50岁以上的教育旅游团游客为样本, 收取了361份有效旅游前-旅游后问卷。
老年人 PLS-SEM, 、整体满意度, 、教育旅游, 、印象深刻的体验
The first author would like to thank the University of Queensland for the International Postgraduate Research and UQ Centennial scholarships to conduct the study.
Sie, L., Phelan, K.V. and Pegg, S. (2018), "The interrelationships between self-determined motivations, memorable experiences and overall satisfaction: A case of older Australian educational tourists", Journal of Hospitality and Tourism Technology, Vol. 9 No. 3, pp. 354-379. https://doi.org/10.1108/JHTT-09-2017-0098
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