Integrating extended theory of planned behaviour and norm activation model to examine the effects of environmental practices among Malaysian companies
Journal of Entrepreneurship in Emerging Economies
ISSN: 2053-4604
Article publication date: 14 March 2022
Issue publication date: 30 November 2022
Abstract
Purpose
Objectively, this study aims to recognise the antecedents that influence the managers’ environmental practices behavioural intention and its impact on their companies’ performance, namely, environmental and perceived future financial performance.
Design/methodology/approach
Standardised structured questionnaires are distributed through the investor relations department where the targeted respondents must be ranked manager position and above. A total of 107 usable responses were collected. To analyse the data collected, partial least square structural equation modelling is use.
Findings
Empirically, subjective and corporate norms are positively influencing the managers’ environmental practices intention. Corporate norm has the greatest effects among the antecedents. Furthermore, managers’ environmental practices intention is also found influential to their behaviour. Subsequently, the managers’ environmental practices behaviour is also positively influencing both environmental and perceived future financial performance. In which, managers’ environmental practices behaviour has a larger effect on their companies’ environmental performance. Finally, environmental performance is also positively influencing the perceived future financial performance.
Research limitations/implications
This study enhance the theoretical framework by integrating the extended theory of planned behaviour and norm activation model and extend the original theory of planned behaviour. Also, the greatest effect on corporate norm suggests companies to embrace corporate responsibilities internally to protect the environment. Practically, this study also provides few suggestions to the management so that they can cultivate environmentally friendly behaviour among the employees.
Originality/value
This study is integrating the extended theory of planned behaviour and norm activation model to examine the antecedents to the environmental practices intention among managers of the Malaysia listed companies and extends the original theory of planned behaviour to examine the impact of environmental practices behaviour to companies’ performance.
Keywords
Acknowledgements
The authors would like to thank all the respondents from the respective companies for the responses. In addition, they also would like to thank the editor and reviewers for their insightful comments.
Declarations: Below are the declarations made.
Conflicts of interest: The authors confirmed that there are no conflicts of interest.
Data: The data set used in this study can be found at https://doi.org/10.17026/dans-xub-rpw7.
Authors' contributions: Kar Hoong Chan presented the idea and background of this manuscripts. Lee Lee Chong supervised the preparation and completion of this manuscript. Lastly, Tuan Hock Ng analysed the collected data. All authors discussed and prepared the final manuscript.
Consent to participate: All respondents have given the written consents and voluntary agreed in the participation of survey questionnaires.
Consent for publication: All parties involved agreed for the publication.
Citation
Chan, K.H., Chong, L.-L. and Ng, T.H. (2022), "Integrating extended theory of planned behaviour and norm activation model to examine the effects of environmental practices among Malaysian companies", Journal of Entrepreneurship in Emerging Economies, Vol. 14 No. 5, pp. 851-873. https://doi.org/10.1108/JEEE-08-2021-0317
Publisher
:Emerald Publishing Limited
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