This study aims to investigate the trends in existing studies in the field of ethnic entrepreneurship in the context of growing markets in terms of definitions, theories, themes, methodologies and settings.
This study used bibliometric analysis and used Publish or Perish software with Google Scholar as the database. A total of 183 articles published in 122 journals from 1988 to 2018 were selected. This study used systematic data to reveal trends in growing markets and qualitative inductive analysis to define relevant themes within the topic.
The results show that ethnic entrepreneurship is defined as involving immigrants from developing countries. From a theoretical point of view, socio-cultural theories, socio-economic theories and combinations of both have been used to explain the phenomenon. Six research themes have been developed indicating potential explorative and exploitative research themes. This study identified the dominance of the qualitative approach in ethnic entrepreneurship research and found that the typical research subjects are Asian immigrants, especially Chinese, in developed countries. The articles reviewed were mainly conducted in developed countries (68.85%) and a lesser portion in developing countries (13.66%), particularly Asian countries.
This study provides future directions for research on ethnic entrepreneurship, such as gender studies of ethnic entrepreneurs and factors affecting the opening of new businesses in new locations.
This study reveals trends in the ethnic entrepreneurship field based on the country in which the study was conducted, the definition of ethnic entrepreneurship, the theories, the research themes, the methodologies, the research setting and the ethnicity studied. It also used the framework of input–process–output to establish a generic road map of the ethnic entrepreneurship research area.
This study was funded by the Faculty of Economics and Business, Universitas Gadjah Mada, Indonesia, through the Department Research Grant 2018. The authors would also acknowledge the School of Business, University of Agder, Norway and the Royal Embassy of Norway in Jakarta, Indonesia, for the support in the development of this paper through the In Search of Balance project within PACER Program.
Indarti, N., Hapsari, N., Lukito-Budi, A.S. and Virgosita, R. (2021), "Quo vadis, ethnic entrepreneurship? A bibliometric analysis of ethnic entrepreneurship in growing markets", Journal of Entrepreneurship in Emerging Economies, Vol. 13 No. 3, pp. 427-458. https://doi.org/10.1108/JEEE-04-2020-0080
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