This paper aims to model the relationship between innovation and real estate, providing campus managers with a tool that illustrates how campus development stimulates innovation and that guides them to add value to their organisations.
The authors review previous research and build theory from the study of two cases. They shape a hypothesis by linking various theoretical concepts and by verifying it with empirical data to finally model how campus development stimulates innovation.
Findings suggest that campus development facilitates five conditions required to stimulate innovation through decisions and interventions over long-term periods. These findings acknowledge that location is key to explain campus development as a catalyst for innovation. In addition, this paper identifies potential issues in decision-making processes that can inhibit the facilitating role of real estate in innovation.
A framework clarifying the path to stimulate innovation through real estate will allow campus managers to steer their real estate strategies in line with this specific organisational goal and to better communicate how their decisions add value to their organisations.
Findings advocate a more effective and efficient resource allocation for campus development in and around cities.
Until now, studies on stimulating innovation through real estate have focussed on workplace level. A core theoretical contribution of this paper is enlarging the application scope of CREM theories to the urban level involving multiple organisations.
Curvelo Magdaniel, F.C., De Jonge, H. and Den Heijer, A. (2018), "Campus development as catalyst for innovation", Journal of Corporate Real Estate, Vol. 20 No. 2, pp. 84-102. https://doi.org/10.1108/JCRE-07-2016-0025Download as .RIS
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