TY  - JOUR
AB  - Purpose This paper aims to explore the condition under which a multinational company’s organizational headquarters influences its development of a localized overseas product.Design/methodology/approach Drawing on interviews with members at a Japanese multinational company’s headquarters, the authors’ analysis shows two invisible bottlenecks in the headquarters organization: the psychological resistance of the headquarters’ engineers and a lack of communication channels between the headquarters and overseas units.Findings The authors’ analysis shows two invisible bottlenecks in the headquarters organization: the psychological resistance of the headquarters’ engineers and a lack of communication channels between the headquarters and overseas units.Originality/value The authors’ research provides a rare glimpse into the ways that the conditions of local knowledge and foreign subsidiaries and the organizational conditions of home country headquarters are intertwined with one another during a period of product development.
VL  - 40
IS  - 1
SN  - 0275-6668
DO  - 10.1108/JBS-09-2017-0132
UR  - https://doi.org/10.1108/JBS-09-2017-0132
AU  - Kim Heejin
AU  - Kim Seong-Young
PY  - 2018
Y1  - 2018/01/01
TI  - The bottleneck dilemma at headquarters: new product development for local markets
T2  - Journal of Business Strategy
PB  - Emerald Publishing Limited
SP  - 3
EP  - 9
Y2  - 2024/04/23
ER  -