The Great Discontent
ISSN: 0275-6668
Article publication date: 28 August 2021
Issue publication date: 1 December 2021
Abstract
Purpose
The purpose of this viewpoint is to examine the reasons why so many employees around the world are choosing not to go back to work as the COVID-19 pandemic eases.
Design/methodology/approach
The viewpoint is an overview of the various viewpoints expressed on this topic and the author’s perspective on the most likely reasons and what companies can do to prevent this “discontent” from spreading.
Findings
Companies need to carry through on their newfound commitment to citizenship and purpose beyond shareholder value to find a new capital/labor equilibrium.
Originality/value
While individual views on this topic have been covered, this is a comprehensive perspective and recommendation on dealing with the issue.
Keywords
Citation
Hirsch, P.B. (2021), "The Great Discontent", Journal of Business Strategy, Vol. 42 No. 6, pp. 439-442. https://doi.org/10.1108/JBS-08-2021-0141
Publisher
:Emerald Publishing Limited
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