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Sustaining family-firm innovation through value and process principles

Frank Lattuch (Münster University of Applied Sciences, Münster, Germany)

Journal of Business Strategy

ISSN: 0275-6668

Article publication date: 30 August 2019

Issue publication date: 8 June 2020



Organization renewal through innovation represents a difficult managerial challenge in family firms. This paper aims to reveal a framework for sustaining innovation capabilities through a perspective of value and process principles.


The author examined the findings from consulting projects in high performing family firms and literature from the areas of family firm strategy and leadership.


The author describes how combining patterns of innovative organizations with patterns of high-performing family firms can help leaders to sustain innovation. This study indicates that a value- and process-driven perspective is important for effective innovation. In particular, the four value principles are continuity-, community-, connection- and command-related factors (4C’s). The four process principles, in turn, are profession-, project-, product- and purchase-related factors (4P’s).


This paper is a part of a wider study of innovative German family firms initiated in 2012. The 4C’s and 4P’s framework suggests a practical means to better implement innovation by reconciling the firm’s innovation strategy, leadership behavior and organizational learning.



Lattuch, F. (2020), "Sustaining family-firm innovation through value and process principles", Journal of Business Strategy, Vol. 41 No. 4, pp. 39-45.



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