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A study on relational factors in information technology outsourcing: analyzing judgments of small and medium-sized supplying and contracting companies' managers

Victor Diogho Heuer de Carvalho (Campus do Sertão, Universidade Federal de Alagoas, Delmiro Gouveia, Brazil and Department of Management Engineering, Universidade Federal de Pernambuco, Recife, Brazil)
Thiago Poleto (Department of Business Administration, Universidade Federal do Pará, Belém, Brazil)
Thyago Celso Cavalcante Nepomuceno (Centro Acadêmico do Agreste, Universidade Federal de Pernambuco, Caruaru, Brazil)
Ana Paula Paula Cabral Seixas Costa (Department of Management Engineering, Universidade Federal de Pernambuco, Recife, Brazil)

Journal of Business & Industrial Marketing

ISSN: 0885-8624

Article publication date: 13 August 2021

Issue publication date: 16 February 2022

361

Abstract

Purpose

Understanding the relational factors in information technology outsourcing (ITO) processes is essential for managers to exercise successful governance over their relationship. Based on this premise, this paper aims to present a study about relational factors using judgments of managers from small and medium-sized supplying and contracting companies involved in ITO relationships, helping to understand the differences between what they believe to be relevant for maintaining the relationships.

Design/methodology/approach

The analytical approach consisted of applying fuzzy sets theory elements, converting the managers' judgments into crisp values through a defuzzification process, and the multicriteria method ELECTRE IV that created the rankings of the relational factors according to the defuzzified judgments. The approach was applied with 16 managers from supplying companies and 34 from contracting companies, in both cases located in a large Brazilian pole of information technology.

Findings

The main findings indicate that suppliers are initially more concerned with contractual aspects, being in the highest positions in the ranking: detailed contract, service level agreement and costs. Only after these elements, suppliers prioritize aspects less linked to the contract. For contractors, customer relationship management is the most important, followed by costs and commitment by managers, which indicates more openness to issues-oriented to relational development.

Originality/value

The approach adopted in this article is differentiated by prioritizing relational factors that are not always directly perceived in ITO relationships. Another important consideration is that most studies focus only on the perspective of supplier selection by contracting companies. In this paper, both suppliers' and contractors' judgments on the importance of ITO relational factors were analyzed, creating rankings that supported understanding the difference between the two perspectives.

Keywords

Acknowledgements

The authors would like to thank the anonymous reviewers of the Journal of Business and Industrial Marketing for their comments and recommendations, which helped to improve this article’s quality significantly.

The research that originated this article was funded by the Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES, Brazil) (Finance Code 001), the Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq, Brazil) and the Universidade Federal de Alagoas (UFAL, Brazil).

Citation

de Carvalho, V.D.H., Poleto, T., Nepomuceno, T.C.C. and Costa, A.P.P.C.S. (2022), "A study on relational factors in information technology outsourcing: analyzing judgments of small and medium-sized supplying and contracting companies' managers", Journal of Business & Industrial Marketing, Vol. 37 No. 4, pp. 893-917. https://doi.org/10.1108/JBIM-10-2020-0475

Publisher

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Emerald Publishing Limited

Copyright © 2021, Emerald Publishing Limited

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