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Preferences for crop insurance attributes among cocoa farmers in Ghana

Victor Owusu (Kwame Nkrumah University of Science and Technology, Kumasi, Ghana)
Awudu Abdulai (Department of Food Economics and Consumption Studies, University of Kiel, Kiel, Germany)
Williams Ali (Department of Food Economics and Consumption Studies, University of Kiel, Kiel, Germany)

Journal of Agribusiness in Developing and Emerging Economies

ISSN: 2044-0839

Article publication date: 13 July 2021

Issue publication date: 4 October 2022

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Abstract

Purpose

This article analyzes farmers' preferences for different nonindexed crop insurance alternatives, using discrete choice experiment data on cocoa farmers from southern Ghana. We examine farmers' attendance to attributes by comparing self-reported attribute nonattendance (ANA) to the behavior inferred from the choices.

Design/methodology/approach

We utilize the latent class endogenous attribute attendance (EAA) model to address potential endogeneity by jointly modelling farmers' attribute processing strategies with their choice of attributes of the insurance products.

Findings

The results show that premium levels, mode and length of indemnity payouts tend to influence farmers' preferences for crop insurance products. The findings also reveal that credit-constrained farmers attend more to premium and payment mode attributes of the crop insurance products and that credit-constrained farmers tend to exhibit lower willingness-to-pay estimates for the crop insurance attributes.

Research limitations/implications

The findings from the study suggest that credit constraints do not only limit input use, but also tend to have statistically significant impact on farmers' cocoa insurance participation decisions.

Originality/value

The study examines the impact of credit constraints on farmers' crop insurance preferences while accounting for ANA.

Keywords

Acknowledgements

The authors gratefully acknowledge financial support from the German Research Foundation (DFG), with Grant number AB 288/9-1. The authors would also like to thank the anonymous reviewers for their comments and suggestions that helped in improving the manuscript.

Citation

Owusu, V., Abdulai, A. and Ali, W. (2022), "Preferences for crop insurance attributes among cocoa farmers in Ghana", Journal of Agribusiness in Developing and Emerging Economies, Vol. 12 No. 5, pp. 849-867. https://doi.org/10.1108/JADEE-03-2021-0068

Publisher

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Emerald Publishing Limited

Copyright © 2021, Emerald Publishing Limited

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