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Striving for sustainable value chain establishment: a multiple feasibility analysis approach

Marie Ingrid Herman ( Montpellier SupAgro , Montpellier, France)
Minh Thi Thai ( International Water Management Institute , West Africa Office, Accra, Ghana)

Journal of Agribusiness in Developing and Emerging Economies

ISSN: 2044-0839

Article publication date: 24 July 2020

Issue publication date: 6 July 2021




Over the last decade, value chain for development has shown its bias towards global value chain approaches. This article proposes a holistic framework to carry out feasibility analysis for the establishment of a value chain.


A qualitative research approach was used to collect and analyse data from a wide range of stakeholders potentially involved in establishment of a global cut-foliage value chain based on wild harvesting of ornamental ferns in New Caledonia.


Multiple feasibility analyses revealed issues that need to be addressed, priorities for different stakeholders and possible ways forward in the establishment of a value chain.

Research limitations/implications

The framework supports businesses, entrepreneurs, investors, donors and governments in proceeding with value chain establishment with significant consideration of social, economic and environmental drivers for sustainability.


Relevant concepts in several fields are integrated into a single framework that can guide feasibility analysis of value chain establishment.



This study was conducted under an Erasmus Mundus Master Program with a scholarship from the European Commission which was granted to the first author. This study was possible thanks to valuable inputs of Pascale Moity-Maizi, Gildas Gâteblé and Didier Pilot. Thanks to the Agronomic Institute and Chamber of Agriculture of New Caledonia for funding the research. Special thanks to all participants of group discussions, interviews and field work, in particular from Gohapin tribe. The authors thank the associate editor and anonymous reviewer for the constructive comments.


Herman, M.I. and Thai, M.T. (2021), "Striving for sustainable value chain establishment: a multiple feasibility analysis approach", Journal of Agribusiness in Developing and Emerging Economies, Vol. 11 No. 4, pp. 379-395.



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