TY - JOUR AB - Purpose The research described here presents an approach to gamification for the classroom. The purpose of this paper is to determine whether students would perceive the gamification activities in a positive light. Previous research has contended that students need a positive mental attitude for effective learning. The core question was to examine student attitudes to gamification, not the success of the gamification itself.Design/methodology/approach Based on a survey of the gamification literature, and particularly drawing on the work of Groh (2012), this system is designed with three key principles in mind: relatedness, competence and autonomy. Classroom activities and associated software were designed and implemented. Almost 200 students were surveyed to determine their attitude to the gamification. The survey included both Likert-scale and qualitative responses.Findings A majority of the students reported that they found the gamification useful and enjoyable, only a minority of students (around 15 per cent) disagreeing with such statements. However, only a minority of students perceived a relationship between the gamification activities and games. The authors conclude that well-designed gamification systems can be well-received by students and suggest that the success of gamification projects may not lie in their ability to recreate the experience of a video game, but in the strength of the relatedness, competence and autonomy of the student experience.Research limitations/implications The research is limited by the nature of the participants, who were drawn from videogame and media units and who may be predisposed to game-like activities.Originality/value This research demonstrates that students are able to perceive value in gamification in the classroom. VL - 15 IS - 1 SN - 1741-5659 DO - 10.1108/ITSE-05-2017-0028 UR - https://doi.org/10.1108/ITSE-05-2017-0028 AU - Hitchens Michael AU - Tulloch Rowan PY - 2018 Y1 - 2018/01/01 TI - A gamification design for the classroom T2 - Interactive Technology and Smart Education PB - Emerald Publishing Limited SP - 28 EP - 45 Y2 - 2024/04/24 ER -