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Effects of enterprise social media usage on task performance through perceived task structure: the moderating role of perceived team diversity

Manting Deng (School of Management, University of Science and Technology of China, Hefei, China)
Hefu Liu (School of Management, University of Science and Technology of China, Hefei, China)
Qian Huang (School of Management, University of Science and Technology of China, Hefei, China)
Guanqi Ding (School of Marketing and Logistics Management, Nanjing University of Finance and Economics, Nanjing, China)

Information Technology & People

ISSN: 0959-3845

Article publication date: 24 June 2020

Issue publication date: 24 May 2021

1220

Abstract

Purpose

Organisations have widely adopted enterprise social media (ESM) to improve employees' task performance. This study aims to explore the mediating role of perceived task structure on the relationship between ESM usage and employee task performance. The authors investigate the moderating effects of perceived team diversity on the relationship between ESM usage and perceived task structure.

Design/methodology/approach

The authors conducted a questionnaire survey in China on 251 working professionals who use social media in their respective organisations.

Findings

Results showed that employees' perception of task structure considerably mediates the relationship between ESM usage and task performance. Findings also confirmed that perceived team diversity negatively affects the relationship between ESM usage and perceived task interdependence.

Research limitations/implications

Practitioners and/or managers should pay attention to the effect of ESM usage on employee's perceived task structure. Furthermore, they should focus on the level of team diversity when adopting ESM to enhance task performance.

Originality/value

This study contributes to the knowledge of perceived task structure in explaining the effect of ESM usage on task performance based on communication visibility theory. This work presents the relationship among ESM usage, perceived task structure, perceived team diversity and task performance. Moreover, this research enriches the literature on ESM usage by investigating the moderating roles of perceived team diversity whilst presenting the negative effects of perceived team diversity.

Keywords

Acknowledgements

This work was supported by the National Key R&D Program of China (2018YFB1601401).

Citation

Deng, M., Liu, H., Huang, Q. and Ding, G. (2021), "Effects of enterprise social media usage on task performance through perceived task structure: the moderating role of perceived team diversity", Information Technology & People, Vol. 34 No. 3, pp. 930-954. https://doi.org/10.1108/ITP-01-2019-0014

Publisher

:

Emerald Publishing Limited

Copyright © 2020, Emerald Publishing Limited

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