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Resource scavenging : Another dimension of the internationalisation pattern of high-tech SMEs

Lisa Jane Hewerdine (Discipline of International Business, University of Sydney, Sydney, Australia)
Maria Rumyantseva (Discipline of International Business, University of Sydney, Sydney, Australia)
Catherine Welch (Discipline of International Business, University of Sydney, Sydney, Australia)

International Marketing Review

ISSN: 0265-1335

Article publication date: 6 May 2014

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Abstract

Purpose

There has been growing interest in studying the internationalisation of small and medium-sized high-technology firms. This literature tends to equate “internationalisation” with the “internationalisation of sales”. Yet sales are not the only international activity of high-tech firms. High-tech firms need resources and not just markets. The purpose of this paper is to contribute to an understanding of this resource dimension of the international behaviour of high-tech firms.

Design/methodology/approach

The empirical basis for the study lies in a multiple case study of six high-tech small and medium-sized enterprises (SMEs). The authors selected two firms from each of three high-tech industries: biotechnology (specifically drug development), renewable energy and ICT. The key decision makers in each firms were then interviewed in depth.

Findings

The authors show that for the case firms in the study, internationalisation can take the form of searching, prospecting or “scavenging” for resources. “Resource-seeking” behaviour occurs because the SMEs do not own, control or have access to sufficient resources to bring their technology to market on their own. The pattern of internationalisation that results from resource scavenging is different to that of traditional “market-seeking” internationalisation.

Originality/value

This paper provides evidence of how the resource-acquisition behaviour of high-tech SMEs can be an important element of their internationalisation. Yet existing literature has focused almost exclusively on the market-seeking internationalisation of these firms.

Keywords

Acknowledgements

The authors would like to thank Heather Robson for her assistance with the fieldwork and analysis for two of the cases in this study.

Citation

Jane Hewerdine, L., Rumyantseva, M. and Welch, C. (2014), "Resource scavenging : Another dimension of the internationalisation pattern of high-tech SMEs", International Marketing Review, Vol. 31 No. 3, pp. 237-258. https://doi.org/10.1108/IMR-11-2012-0194

Publisher

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Emerald Group Publishing Limited

Copyright © 2014, Emerald Group Publishing Limited

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