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Retro-methodologies: insights for city tourism research

John Robert Pearce (College of Business Law and Governance, James Cook University, Townsvile, Australia)
Philip L. Pearce (College of Business Law and Governance, James Cook University, Townsvile, Australia)

International Journal of Tourism Cities

ISSN: 2056-5607

Article publication date: 6 March 2017

328

Abstract

Purpose

The purpose of this paper is to explore the applicability of older methodologies to contemporary city tourism research.

Design/methodology/approach

The paper reviews and identifies categories of methodologies for new uses.

Findings

Four methods are considered to advance the toolkit of city tourism researchers – two are projective techniques and two are judgment tasks. More specifically a version of the thematic apperception test and the cognitive mapping approach belong to the first category while the use of the triad judgement tasks and just noticeable differences assessments belong to the latter category.

Research limitations/implications

The techniques are advanced as proposals for further development. They have had only limited tourism city use and testing their usefulness offers creative possibilities for researcher insights.

Practical implications

New techniques are needed for the contemporary times and the suggested proposals fit this requirement.

Social implications

Non-questionnaire techniques provide better access to the social lives of those less familiar with surveys.

Originality/value

The work revitalizes older ideas and offers approaches which may prove a useful addition to the researcher toolkit.

Keywords

Acknowledgements

The authors would like to thank Dr Hera Oktadiana for her efforts in providing the visual images for Figure 1.

Citation

Pearce, J.R. and Pearce, P.L. (2017), "Retro-methodologies: insights for city tourism research", International Journal of Tourism Cities, Vol. 3 No. 1, pp. 17-29. https://doi.org/10.1108/IJTC-01-2017-0002

Publisher

:

Emerald Publishing Limited

Copyright © 2017, International Tourism Studies Association

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