Academic concepts in the mainstream
International Journal of Sports Marketing and Sponsorship
ISSN: 1464-6668
Article publication date: 1 July 2009
34
Citation
Desbordes, M. (2009), "Academic concepts in the mainstream", International Journal of Sports Marketing and Sponsorship, Vol. 10 No. 4, pp. 1-1. https://doi.org/10.1108/IJSMS-10-04-2009-B001
Publisher
:Emerald Group Publishing Limited
Copyright © 2009 by Winthrop Publications Limited