To read this content please select one of the options below:

Validating two shortened versions of the fitness switching cost scale

Kyungyeol Kim (Department of Life Sports Education, Kongju National University, Gongju, South Korea) (Department of Kinesiology and Sport, University of Southern Indiana, Evansville, Indiana, USA)
Senyung Lee (Department of English, Division of International Studies, Chonnam National University, Yeosu, South Korea) (Teaching English to Speakers of Other Languages (TESOL), Northeastern Illinois University, Chicago, Illinois, USA)

International Journal of Sports Marketing and Sponsorship

ISSN: 1464-6668

Article publication date: 15 February 2024

Issue publication date: 19 March 2024

48

Abstract

Purpose

Although the fitness switching costs scale (FSCS) was shown to have sound psychometric properties, the length of the 54-item may impose burdens on survey participants and present methodological and analytic challenges for researchers and practitioners. Therefore, the present study shortened and validated two versions of the FSCS, namely the 33-item FSCS (FSCS-33) and the 11-item FSCS (FSCS-11).

Design/methodology/approach

In Study 1 (n = 411), the most useful items from the FSCS for the FSCS-33 and FSCS-11 were identified using item response theory (IRT). Study 2 (n = 391) and Study 3 (n = 400) assessed the psychometric properties of the FSCS-33 and FSCS-11, respectively, using partial least squares structural equation modeling.

Findings

The FSCS-33 and FSCS-11 demonstrated strong reliability and validity in assessing switching costs in fitness centers.

Originality/value

The psychometrically sound short-form scales provide researchers and practitioners with convenient and accurate means of measuring switching costs in fitness centers.

Keywords

Citation

Kim, K. and Lee, S. (2024), "Validating two shortened versions of the fitness switching cost scale", International Journal of Sports Marketing and Sponsorship, Vol. 25 No. 2, pp. 419-443. https://doi.org/10.1108/IJSMS-06-2023-0114

Publisher

:

Emerald Publishing Limited

Copyright © 2024, Emerald Publishing Limited

Related articles