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Ready-made garment industry attractiveness: the case of Bangladesh garments’ blue-collar employees

Ikramul Hasan (Department of Human Resource Management, School of Business and Entrepreneurship, Independent University, Dhaka, Bangladesh)
M. Nazmul Islam (Asia-Europe Institute, University of Malaya, Kuala Lumpur, Malaysia)
Sariat Rafa Khan (Department of Human Resource Management, School of Business and Entrepreneurship, Independent University, Dhaka, Bangladesh)

International Journal of Emerging Markets

ISSN: 1746-8809

Article publication date: 10 December 2020

Issue publication date: 19 May 2022

670

Abstract

Purpose

This study illustrates the effects of the motivating factors (e.g. learning facilities, employees' compensation and working environment) on organizational attractiveness.

Design/methodology/approach

This is a quantitative study. This study investigates the hypotheses based on the 160 employee responses from the different garments operating in Bangladesh's ready-made garment (RMGs) industry.

Findings

Using the structural equation modeling in Bangladesh's RMG industry, this paper argues that the working environment has a significant effect on organizational attractiveness in Bangladesh's RMG industry. This research study underlines that the working environment and employee compensations serve better than the employees learning facilities to grow employees RMG attraction.

Research limitations/implications

The findings will help practitioners of the garment manufacturers to showcase the motivating factors for the employees in growing attraction for the industry. However, the research is limited to the garment industry in Dhaka, Bangladesh. Moreover, similar research can be extended further in other countries with bigger samples to draw a general conclusion for the RMGs' operating in Asia.

Practical implications

This paper brings a plea for the practitioners through this research's outcomes and provides useful indications of how organizations can motivate their employees to ensure organizational attractiveness for their garment industry.

Originality/value

The paper also contributes to the body of the literature relating to attractiveness in Bangladesh's RMG sector. Employees' participation in this research also confirms the unique context of the sector.

Keywords

Acknowledgements

Financial support for this study was provided by a grant from the CBPR (Centre for Business Policy Research), School of Business and Entrepreneurship; Independent University, Bangladesh.

Citation

Hasan, I., Islam, M.N. and Khan, S.R. (2022), "Ready-made garment industry attractiveness: the case of Bangladesh garments’ blue-collar employees", International Journal of Emerging Markets, Vol. 17 No. 5, pp. 1218-1237. https://doi.org/10.1108/IJOEM-03-2019-0232

Publisher

:

Emerald Publishing Limited

Copyright © 2020, Emerald Publishing Limited

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