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Pandemic transitions: impact on business school campus recruitments

Anupama Gupta (Department of Management and Society, S P Jain Institute of Management and Research, Mumbai, India)
Arunima Haldar (Department of Finance and Economics, S P Jain Institute of Management and Research, Mumbai, India)
Sushmita Srivastava (Department of Organisation and Leadership Studies, S P Jain Institute of Management and Research, Mumbai, India)

International Journal of Organizational Analysis

ISSN: 1934-8835

Article publication date: 18 August 2022

Issue publication date: 24 November 2023




This study aims to examine the transitions in hiring criteria by recruiting companies in top ten Quacquarelli Symonds ranked business schools in India during the pandemic.


Using an exploratory lens, an in-depth semistructured interview was conducted with 20 recruiting companies across industries and roles.


Content analysis suggests the changing preferences in hiring criteria and identifies six themes that have assumed importance during the pandemic period.

Research limitations/implications

This study has implications for business school participants who need to change their preparation strategy during the placement season.

Practical implications

There is an opportunity for business schools to focus on these two soft skills, namely, self-management with self-discipline and oral and written communication across the platform. However, in the depth and diversity of soft skills training, there is often a shallow coverage of multiple skills. The rather focused approach to developing these two skills may go a long way in preparing work-delivery graduates who could hit the proverbial ground running as the first step into their careers.


This study contributes to hiring managers by suggesting the traits that may assume importance in the new normal where remote or hybrid working context is a necessity.



The authors thank Peter Stokes and two anonymous reviewers for their helpful comments that improved the manuscript.


Gupta, A., Haldar, A. and Srivastava, S. (2023), "Pandemic transitions: impact on business school campus recruitments", International Journal of Organizational Analysis, Vol. 31 No. 7, pp. 3137-3156.



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