To read the full version of this content please select one of the options below:

Stimulating idea generation for new product applications

Lorenzo Fiorineschi (Department of Industrial Engineering, School of Engineering, Università degli Studi di Firenze, Florence, Italy)
Francesco Saverio Frillici (Department of Industrial Engineering, School of Engineering, Università degli Studi di Firenze, Florence, Italy)
Giovanni Gregori (Department of Industrial Engineering, School of Engineering, Università degli Studi di Firenze, Florence, Italy)
Federico Rotini (Department of Industrial Engineering, School of Engineering, Università degli Studi di Firenze, Florence, Italy)

International Journal of Innovation Science

ISSN: 1757-2223

Article publication date: 29 May 2018

Issue publication date: 15 October 2018

Downloads
266

Abstract

Purpose

This paper aims to provide suggestions for the identification of potential new applications for the existing products and/or technologies.

Design/methodology/approach

A nine-step method has been developed for extracting information about a product or technology, processing the international patent database (IPD) and extracting useful hints for potential new applications. An academic case study has been used to perform the first application of the proposal.

Findings

A novel approach for processing IPD aimed at supporting the identification of new opportunities for exploiting existing products/technologies. The case study application shows that the proposal allows to extract potentially useful and non-obvious suggestions for new product applications.

Research limitations/implications

Although some limits inevitably affect this preliminary version of the proposal, important hints for future developments have been inferred for a more comprehensive exploitation of both the firm internal knowledge and the suggestions provided by the international patent database.

Practical implications

The achieved results can support firms in expanding market opportunities for their products or technologies.

Originality/value

The proposed approach offers a new structured path for stimulating idea generation for new product applications, by exploiting product information and the cooperative patent classification.

Keywords

Citation

Fiorineschi, L., Frillici, F.S., Gregori, G. and Rotini, F. (2019), "Stimulating idea generation for new product applications", International Journal of Innovation Science, Vol. 10 No. 4, pp. 454-474. https://doi.org/10.1108/IJIS-09-2017-0099

Publisher

:

Emerald Publishing Limited

Copyright © 2018, Emerald Publishing Limited