Investigating the causes of increasing consumer demand for real estate housing in Bangladesh

Abstract

Purpose

The purpose of this paper is to find out the causes of increasing population in the real estate area. The demographic in information of the respondents and the level of satisfaction was also carried out for this study.

Design/methodology/approach

The authors use both primary and secondary data. Total 329 respondents were surveyed at the real estate area after completing sample size determination. Secondary data was collected from journals, real estate offices and papers. After that, using regression and correlation analysis, the data was analyzed and finalized.

Findings

This study identified migration as the most critical variable. The study determined ten hypotheses and only accepted two. By that, this study finds out the causes of the increasing demand of plots and flats in real estate.

Originality/value

This study will work as a baseline study for the real estate sector in Bangladesh. Most of the research on Bangladesh’s real estate is done mainly on real estate market assessment and consumer satisfaction. Nevertheless, this study will find out the causes of the increasing population in real estate.

Citation

Parvez, M. and Rana, S. (2021), "Investigating the causes of increasing consumer demand for real estate housing in Bangladesh", International Journal of Housing Markets and Analysis, Vol. 14 No. 5, pp. 894-912. https://doi.org/10.1108/IJHMA-09-2020-0111