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Predicting the determinants of academic conference participation decision-making in the post-pandemic situation: the case of Indonesia

Kunthi Afrilinda Kusumawardani (Faculty of Business, President University, Bekasi, Indonesia)
Farida Komalasari (Faculty of Business, President University, Bekasi, Indonesia)
Felix Goenadhi (Faculty of Business, President University, Bekasi, Indonesia)

International Journal of Event and Festival Management

ISSN: 1758-2954

Article publication date: 24 March 2022

Issue publication date: 7 June 2022

275

Abstract

Purpose

This study aims to determine offline academic conference participation decision-making factors in the post-pandemic situation incorporating the safety measure as one of the factors.

Design/methodology/approach

This study provides a new model for examining the factors influencing academic conference participation using a quantitative approach. The responses of 110 academicians were collected and statistically evaluated using partial least square structural equation modelling (PLS-SEM).

Findings

The results show that safety measures implemented by the conference organiser lead to trust and result in the decision to participate in the offline conference. Besides, conference factors also play a crucial role in determining the participation of academic conferences.

Research limitations/implications

The information was gathered from 110 replies, and to gain a more comprehensive understanding of the factors that influence academic conference participation, a bigger sample size would be required.

Practical implications

The study's findings shed light on the components that affect academicians' decision to attend an offline conference which is critical for conference organisers, hotels and the meetings, incentives, conferences and exhibitions (MICE) business.

Originality/value

To the best of the authors' knowledge, this is the first study that seeks to predict factors influencing academicians to participate in an offline academic conference in a post-pandemic setting by incorporating variables such as safety measures and trust.

Keywords

Acknowledgements

Funding: This work is fully funded and supported by President University through the research institute and community service (LRPM) (Grant number: 70/LRPM-PUSKA/IV/PresUniv/2021).

Citation

Kusumawardani, K.A., Komalasari, F. and Goenadhi, F. (2022), "Predicting the determinants of academic conference participation decision-making in the post-pandemic situation: the case of Indonesia", International Journal of Event and Festival Management, Vol. 13 No. 3, pp. 287-306. https://doi.org/10.1108/IJEFM-08-2021-0066

Publisher

:

Emerald Publishing Limited

Copyright © 2022, Emerald Publishing Limited

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