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Experimental research in hospitality and tourism: a critical review

Lawrence Hoc Nang Fong (Faculty of Business Administration, University of Macau, Taipa, China)
Rob Law (School of Hotel and Tourism Management, Hong Kong Polytechnic University, Kowloon, Hong Kong)
Candy Mei Fung Tang (Faculty of Business Administration, University of Macau, Taipa, China)
Matthew Hong Tai Yap (Faculty of Business Administration, University of Macau, Taipa, China)

International Journal of Contemporary Hospitality Management

ISSN: 0959-6119

Article publication date: 8 February 2016

5269

Abstract

Purpose

This paper aims to examine the prevalence and trend of experimental research in hospitality and tourism. Hospitality and tourism researchers have long been encouraged to increase their use of experimental designs. However, a solid support for such advocacy is lacking, and the present paper fills in this research gap.

Design/methodology/approach

By using a systematic approach, this study reviews 161 tourism and hospitality articles and conducts content analysis based on certain criteria including journal outlets, Social Sciences Citation Index journals, years of publication, contexts, disciplinary foci, experimental designs, settings, number of independent variables, number of studies per article, manipulation methods, manipulation check, research subjects, sample size, subjects per experimental condition, statistical analyses and provision of effect size. The criteria between hospitality and tourism publications are also compared.

Findings

Findings show that the number of experimental publications has significantly increased over the past decade, especially in hospitality publications. Nonetheless, there is still room for improvement in applying the experimental design in hospitality and tourism research.

Research limitations/implications

Researchers in hospitality and tourism are recommended to report manipulation check results and the effect size of statistically significant results, as well as to devote more effort to knowledge accumulation and methodological advancement of experimental designs.

Originality/value

This study is the first to review experimental research in hospitality and tourism. The findings of this study provide significant implications and directions for hospitality and tourism researchers to conduct experimental research in the future.

Keywords

Acknowledgements

The authors would like to thank the anonymous reviewers and editor for their constructive comments on improving an early version of this paper. The work described in this paper was supported by a grant funded by the Research Grants Council of the Hong Kong Special Administrative Region, China (GRF Project Number: 15503814; B-Q45Y), and internal grants funded by the Hong Kong Polytechnic University.

Citation

Fong, L.H.N., Law, R., Tang, C.M.F. and Yap, M.H.T. (2016), "Experimental research in hospitality and tourism: a critical review", International Journal of Contemporary Hospitality Management, Vol. 28 No. 2, pp. 246-266. https://doi.org/10.1108/IJCHM-10-2014-0506

Publisher

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Emerald Group Publishing Limited

Copyright © 2016, Emerald Group Publishing Limited

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