Development of tactical solutions for the e-credit card issuing industry
International Journal of Accounting & Information Management
ISSN: 1834-7649
Article publication date: 5 March 2018
Abstract
Purpose
This paper aims to develop a set of tactical electronic business solutions for the electronic credit card issuing industry.
Design/methodology/approach
Specifically, a strategic credit card issuing (SCCI) model is developed to analyze e-business in the credit card issuing industry. Second, a set of tactical solutions is derived on the basis of the SCCI model. Third, pattern analysis is conducted on the basis of data collected from dominant credit card issuing companies to further investigate the implementation status on these electronic business solutions in the credit card issuing industry.
Findings
The findings show that three categories of electronic business solution items can be classified. The average variability of electronic business implementation patterns for business-to-business, business-to-customer and business-to-internal in each company shows a variety of electronic business strategies implemented by these dominant companies.
Originality/value
The results will help managers and executives when they make strategic and tactical decisions on electronic business in the credit card issuing industry.
Keywords
Citation
Fan, B., Ji, H., Wei, J. and Lambert, S. (2018), "Development of tactical solutions for the e-credit card issuing industry", International Journal of Accounting & Information Management, Vol. 26 No. 1, pp. 115-131. https://doi.org/10.1108/IJAIM-02-2017-0014
Publisher
:Emerald Publishing Limited
Copyright © 2018, Emerald Publishing Limited