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Gender diversity is increasing in the workforce. The recruitment process is an important step in increasing women’s representation, as it is the entry point into the organization. Women and men have differing attitudes to the recruitment process – women are more interpersonally sensitive than men. It can be seen that recruiter competence and firm reputation affect the attraction to the organization depending on the gender of the applicant. Organizations need to be mindful of having competent recruiters and a positive firm reputation in order to increase applicant attraction and in particular increase applicant gender diversity.
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(2019), "Organizational applicant attraction: Do competence, gender and reputation affect the recruitment practice?", Human Resource Management International Digest, Vol. 27 No. 6, pp. 42-44. https://doi.org/10.1108/HRMID-06-2019-0171
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