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‘DESCRIPTION’ META tags in locally linked web pages

Timothy C. Craven (Faculty of Information and Media Studies,Middlesex College,The University of Western Ontario, London,Ontario N6A 5B7,Canada)

Aslib Proceedings

ISSN: 0001-253X

Article publication date: 1 August 2001

264

Abstract

Advice given in printed and web‐based sources on HTML META tags with NAME=‘DESCRIPTION ’is surveyed.To determin patterns of relationships among descriptions on the same site,links were followed automatically from 460 pages registered withYahoo! and previously found to contain descriptions.Sites where the registered page pointed to many other pages were significantly less likely to reuse the same description on those other pages; where different descriptions were used words from the registered page’s description tended to appear toward the beginnings of other descriptions.

Keywords

Citation

Craven, T.C. (2001), "‘DESCRIPTION’ META tags in locally linked web pages", Aslib Proceedings, Vol. 53 No. 6, pp. 203-216. https://doi.org/10.1108/EUM0000000007054

Publisher

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MCB UP Ltd

Copyright © 2001, MCB UP Limited

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