TY - JOUR AB - Covers change in organizations and highlights three in particular: BT payphones; Citibank; and Hewlett‐Packard, using insets to show level of change, initial response, movement and new situations. Discusses research findings and unveils a variety of factors that affect how change initiatives are received, employing a Figure to aid in explanation of three groups: content; context; and cognition. Concludes, for employees to unlearn old ways, they themselves must take some responsibility for change. VL - 5 IS - 7 SN - 1363-8483 DO - 10.1108/EUM0000000006874 UR - https://doi.org/10.1108/EUM0000000006874 AU - Kippenberger T PY - 2000 Y1 - 2000/01/01 TI - The gap between rhetoric and reality T2 - The Antidote PB - MCB UP Ltd SP - 22 EP - 26 Y2 - 2024/09/20 ER -