Competing through alliances

Abstract

Reflects on strategic alliances including local/home alliances and global alliances. Suggests there are three factors driving the growth of strategic alliances: globalization; accelerated technical change; and disenchantment with mergers and acquisitions. Uses two Figures for explanation of points and alliances. Concludes research shows that most partnerships achieve the desired objectives — for at least one partner anyway.

Citation

Kippenberger, T. (2000), "Competing through alliances", The Antidote, Vol. 5 No. 6, pp. 9-11. https://doi.org/10.1108/EUM0000000006862