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How is strategy formed? Ten schools of thought

The Antidote

ISSN: 1363-8483

Article publication date: 1 September 1998

11727

Abstract

Provides a good illustration of the disparate strands of thinking on the subject of strategy. Highlights and discusses the descriptive schools: strategy as vision; strategy as thinking; strategy as learning; strategy as politics and power; strategy as culture and ideology; strategy as imposed from outside; and last, but not least, strategy as defined by time, place and context. Concludes that radical change means wholesale and concurrent change to strategy as well as organizational structure.

Keywords

Citation

Kippenberger, T. (1998), "How is strategy formed? Ten schools of thought", The Antidote, Vol. 3 No. 6, pp. 11-14. https://doi.org/10.1108/EUM0000000006623

Publisher

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MCB UP Ltd

Copyright © 1998, MCB UP Limited

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