Spotlights Alcatel Eléctrica SA (ASESA), the Spanish subsidiary of Alcatel NV, a world leader in telecommunications equipment. Looks in depth at ASEA's beginnings and how it has progressed to the present day with various change plans ‐ some successful and some not ‐ the stakeholder plan being the highlighted one. Concludes, as with all examples of change, each is context specific.
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