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Benefits of internal communication

The Antidote

ISSN: 1363-8483

Article publication date: 1 May 1998

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Abstract

Examines both the long‐term effects of the merger on employees and also highlights the impact made by enhanced communications. Investigates the merger of two ‘Fortune 500’ companies engaged in light manufacturing — believing there were strategic advantages to be gained by combining some product lines, sales and distribution functions, plus eliminating redundant staff and facilities in some divisions. Makes good use of figures and highlighted boxes for emphasis and does mention the effect on employees' morale as being a negative one.

Keywords

Citation

Kippenberger, T. (1998), "Benefits of internal communication", The Antidote, Vol. 3 No. 3, pp. 30-32. https://doi.org/10.1108/EUM0000000006471

Publisher

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MCB UP Ltd

Copyright © 1998, MCB UP Limited