TY  - JOUR
AB  - The purpose of this study is to increase understanding of gaps in buyer‐seller relationships. Business relationships are more complex and more dynamic in today’s environment, which itself is more complex, rapidly changing, and dynamic. It can be assumed that when an industry undergoes rapid change a great number of different groups of gaps, such as contextual, economic, informational, legal, planning, procedural, social, and technological, are likely to emerge. The present study provides a new framework and its seven glasses (perspectives of framework), i.e. viewpoints for managers to use for understanding, describing, and analysing gaps in buyer‐seller relationships.
VL  - 39
IS  - 5
SN  - 0025-1747
DO  - 10.1108/EUM0000000005474
UR  - https://doi.org/10.1108/EUM0000000005474
AU  - Leminen Seppo
PY  - 2001
Y1  - 2001/01/01
TI  - Seven glasses for buyer‐seller relationships: a framework for analysing gaps
T2  - Management Decision
PB  - MCB UP Ltd
SP  - 379
EP  - 387
Y2  - 2024/04/23
ER  -