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A model of the impact of mission statements on firm performance

Christopher K. Bart (Michael G. DeGroote School of Business, McMaster University, Hamilton, Canada)
Nick Bontis (Michael G. DeGroote School of Business, McMaster University, Hamilton, Canada)
Simon Taggar (Memorial University of Newfoundland, Newfoundland, Canada)

Management Decision

ISSN: 0025-1747

Article publication date: 1 February 2001

13119

Abstract

A relationship between mission and organizational performance was modeled by drawing on previous research. The model was tested with data from 83 large Canadian and US organizations. We found that mission statements can affect financial performance, however, not as one might have anticipated initially. Several mediating elements were observed to exist. For instance, “commitment to the mission” and the “degree to which an organization aligns its internal structure, policies and procedures with its mission” were both found to be positively associated with “employee behavior”. It was this latter variable which was observed, in turn, to have the most direct relationship with financial performance.

Keywords

Citation

Bart, C.K., Bontis, N. and Taggar, S. (2001), "A model of the impact of mission statements on firm performance", Management Decision, Vol. 39 No. 1, pp. 19-35. https://doi.org/10.1108/EUM0000000005404

Publisher

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MCB UP Ltd

Copyright © 2001, MCB UP Limited

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