Client‐based management qualifications have been a big growth area in the 1990s. However, doubts have been raised about their academic and pedagogic validity. This paper explores the issues, and reports on a survey of large employers in the UK. Evidence of further growth potential is reported. A consideration of the design and delivery issues leads to guidelines for quality assurance for these programmes. These guidelines help overcome the objections raised about client‐based management qualifications. A typology of course‐based management education and development programmes is also created.
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