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Guiding cultural change at Motorola

Management Development Review

ISSN: 0962-2519

Article publication date: 1 September 1997

2139

Abstract

At a time when it has become fashionable in some quarters to question the value which human resource specialists provide to an organization, Motorola has used a people‐centred approach to drive fundamental change. Alan Larson, the company’s senior applications consultant, takes up the story.

Keywords

Citation

(1997), "Guiding cultural change at Motorola", Management Development Review, Vol. 10 No. 5, pp. 185-187. https://doi.org/10.1108/EUM0000000004398

Publisher

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MCB UP Ltd

Copyright © 1997, MCB UP Limited

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