Operation Centurion fortifies Philips

Abstract

Dutch multinational Philips Electronics went through a crisis in 1990, as its share price plunged. Operation Centurion was launched. The programme, which takes a long‐term view, aims to create a winning company through learning. Discusses the main elements of the programme, and considers the lessons learned.

Citation

(1997), "Operation Centurion fortifies Philips", Management Development Review, Vol. 10 No. 3, pp. 84-86. https://doi.org/10.1108/EUM0000000004372