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Viewpoint ‐ Simply seeking best practice

Managing Service Quality: An International Journal

ISSN: 0960-4529

Article publication date: 1 June 1993

79

Abstract

Notes the differences between benchmarking and intelligence gathering and suggests that some benchmarking initiatives fail because these differences are not realized. Outlines other reasons why initiatives fail and offers a short checklist to help prevent some common errors when commencing a benchmarking initiative.

Keywords

Citation

(1993), "Viewpoint ‐ Simply seeking best practice", Managing Service Quality: An International Journal, Vol. 3 No. 6, pp. 5-6. https://doi.org/10.1108/EUM0000000003195

Publisher

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MCB UP Ltd

Copyright © 1993, MCB UP Limited

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