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Quality through leadership

Managing Service Quality: An International Journal

ISSN: 0960-4529

Article publication date: 1 February 1991

Abstract

Discusses part one of a two‐part series, concerning a research project in British Telecom aimed at the problem of how to get “Quality” into the culture of the business, and which focused on training managers in leadership behaviours, identified and perceived as important by the managers themselves. Describes the implementation of the project and then identifies behaviours. Outlines the results and suggests a number of steps which will need to occur for quality to be engrained into a company culture.

Keywords

Citation

Wash, M. (1991), "Quality through leadership", Managing Service Quality: An International Journal, Vol. 1 No. 2, pp. 83-86. https://doi.org/10.1108/EUM0000000003127

Publisher

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MCB UP Ltd

Copyright © 1991, MCB UP Limited