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Electronic Trading in Europe

Logistics Information Management

ISSN: 0957-6053

Article publication date: 1 April 1992

Abstract

States that the introduction of a Single European Market will bring more competition for customers. Suggests that electronic trading (ET) is the key to survival because of the quality service it provides. Examines E‐mail, on‐line communication and electronic data interchange (EDI), their uses and difficulties in their implementation. Concludes that ET is now being implemented more and more with low cost solutions being found to its problems.

Keywords

Citation

Cole, R. (1992), "Electronic Trading in Europe", Logistics Information Management, Vol. 5 No. 4, pp. 21-26. https://doi.org/10.1108/EUM0000000002893

Publisher

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MCB UP Ltd

Copyright © 1992, MCB UP Limited