TY  - JOUR
AB  - Details a study in five European countries on the market for
nutritionally modified foods, particularly new balanced products. These
are defined, and the major themes of reduction, substitutes, additions
and “free from” are considered. The impact of trends on
consumers, by country and region, and by typology are discussed.
Practical consequences for production structures, marketing and
distribution channels, and commercial and institutional catering are
examined. Some marketing requirements and laws are suggested.
VL  - 92
IS  - 7
SN  - 0007-070X
DO  - 10.1108/EUM0000000002321
UR  - https://doi.org/10.1108/EUM0000000002321
AU  - Salmon Michel R.C.
PY  - 1990
Y1  - 1990/01/01
TI  - New Product Development in the EEC 1986‐1995
T2  - British Food Journal
PB  - MCB UP Ltd
SP  - 3
EP  - 12
Y2  - 2024/04/19
ER  -