Mystical Truffles – Nuggets of Sublime Taste Buried beneath the Earth

Abstract

Truffles are a type of fungus that grows underground in symbiosis with the roots of certain trees, such as beeches, oaks and nut trees. The true potential of the British market is yet to be seen as relatively few people, apart from gastronomes, are aware of their use. Potential market niches for expansion include catering wholesalers, delicatessens, department stores and food manufacturers.

Citation

Luciani, N. (1989), "Mystical Truffles – Nuggets of Sublime Taste Buried beneath the Earth", British Food Journal, Vol. 91 No. 5, pp. 23-23. https://doi.org/10.1108/EUM0000000002298