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ESTABLISHING A PRESENCE IN THE EUROPEAN COMMUNITY AFTER 1992

European Business Review

ISSN: 0955-534X

Article publication date: 1 April 1992

Abstract

Presents changes which will take place after the integration of the European Community in 1992. Also examines several strategic responses which are available to organizations either to obtain a new position or to maintain their existing market in the EC.

Keywords

Citation

Chan, P.S. (1992), "ESTABLISHING A PRESENCE IN THE EUROPEAN COMMUNITY AFTER 1992", European Business Review, Vol. 92 No. 4. https://doi.org/10.1108/EUM0000000001905

Publisher

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MCB UP Ltd

Copyright © 1992, MCB UP Limited