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PREPARING FOR THE SINGLE MARKET: THE ROLE OF TRADE ASSOCIATIONS AND PROFESSIONAL BODIES

European Business Review

ISSN: 0955-534X

Article publication date: 1 February 1992

Abstract

Makes the point that many UK small and medium‐sized business are probably misguided in supposing the single European market will not affect them significantly. The DTI provides information but trade associations and professional bodies have a key part to play. Reports on a survey of such bodies and their “readiness” for guiding their members into 1992 by: publishing bulletins, providing advice, setting up a document “bank” and training.

Keywords

Citation

Pollitt, D. and Mellors, C. (1992), "PREPARING FOR THE SINGLE MARKET: THE ROLE OF TRADE ASSOCIATIONS AND PROFESSIONAL BODIES", European Business Review, Vol. 92 No. 2. https://doi.org/10.1108/EUM0000000001896

Publisher

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MCB UP Ltd

Copyright © 1992, MCB UP Limited