This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/09590559110136240. When citing the article, please cite: Steven Burt, (1991), “THE BIGGER THEY ARE, THE HARDER THEY FALL...”, International Journal of Retail & Distribution Management, Vol. 19 Iss: 2.
CitationDownload as .RIS
MCB UP Ltd
Copyright © 1991, MCB UP Limited