As UK and American hospitality firms seek to extend their operations across Europe, this article focuses on some of the key concerns which are currently occupying the time and attention of executives at Forte, Holiday Inn Worldwide and Hyatt International Corporation. Each of these companies has revealed plans for international development and examples are given to illustrate their respective approaches.
Teare, R. (1991), "Developing Hotels in Europe: Some Reflections on Progress and Prospects", International Journal of Contemporary Hospitality Management, Vol. 3 No. 4. https://doi.org/10.1108/EUM0000000001686
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