Budget Hotels – A Case of Mistaken Identity?

Abstract

The term “budget” hotel has become a buzz word in the hotel and catering industry. It is argued that it is a misnomer as it implies a homogeneous product when, in fact, “budget” hotels are highly segmented. The major segments are identified and the implications of “budget” concepts for hotel companies and their customers considered.

Citation

Roper, A. and Carmouche, R. (1989), "Budget Hotels – A Case of Mistaken Identity?", International Journal of Contemporary Hospitality Management, Vol. 1 No. 1. https://doi.org/10.1108/EUM0000000001664