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Differences between Small and Medium Sized Exporting and Non‐Exporting Firms: Nature or Nurture

International Marketing Review

ISSN: 0265-1335

Article publication date: 1 April 1989

913

Abstract

This article focuses on the relevant demographics, attitudes, behaviours, and concerns of small‐medium sized exporting and non‐exporting firms in Singapore in an attempt to determine whether measures can be developed to nurture non‐exporters into exporters. The findings suggest that while basic differences in demographics exist between the two groups, the attitudinal and behavioural differences are acquired. Therefore, programmes may be developed to nurture non‐exporting firms to be export‐oriented.

Keywords

Citation

Ah Keng, K. and Soo Jiuan, T. (1989), "Differences between Small and Medium Sized Exporting and Non‐Exporting Firms: Nature or Nurture", International Marketing Review, Vol. 6 No. 4. https://doi.org/10.1108/EUM0000000001517

Publisher

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MCB UP Ltd

Copyright © 1989, MCB UP Limited

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