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STEVE SHIRLEY ON MANAGEMENT

Management Development Review

ISSN: 0962-2519

Article publication date: 1 August 1992

253

Abstract

An interview with one of the UK′s outstanding businesswomen. The fact that she was unable to go to university made her achieve her goals by different means from those attained by academic qualifications. The formation of her company is her prime achievement, and the level of professional management in her company is one of the reasons for its success. The company spent £1m in 1991 on training in such areas as assertiveness training for the salesforce and also a large amount of management development. People are regarded as the major asset of the company.

Keywords

Citation

Forrest, A. (1992), "STEVE SHIRLEY ON MANAGEMENT", Management Development Review, Vol. 5 No. 4. https://doi.org/10.1108/EUM0000000000686

Publisher

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MCB UP Ltd

Copyright © 1992, MCB UP Limited

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